March Google Algorithm Updates

march google updates

Calendar of Google Updates in March

 

About the SAPE Network and Google Update

There has been a lot of talk all over the internet, mainly on blackhat forums and blogs about the “SAPE network” and its effectiveness in the SEO world.  There have been many blackhat SEO’s out there that have been using the SAPE network to leverage links in order to rank their own sites. First let’s understand how sites such as the SAPE network works:

google sape network update

How the SAPE Network Works

 

Basically once you are registered, you can input spun text into the backend control panel and post to 1000’s of sites in just a few minutes.  Blog networks can go unnoticed for a long time but there are many factors that have gotten them busted:

1. Registered users using horribly spun text and anchor text, attracting attention from the Panda crawler.  Google will then begin to note similarities or “footprints” of these sites and put a label on them. 2. Publicity in blackhat forums and the like.  Google’s employees have been known to frequent these networks, and have even signed up for these link networks in the past.

3. Sites in these networks getting deindexed.  A lot of these sites typically use the same framework and are hosted on the same IP or shared hosting accounts.  As time goes on these sites get deindexed and not only lose effectiveness for people trying to rank sites, but attract more attention from Google.

Anyone who is in their right mind knows well to stay away from networks such as the SAPE network and other link networks such as “ALN” and others. These networks violate Google Webmaster Guidelines for a number of different terms:

  • they are paid links, paid links are against these guidelines
  • they are using spun anchor text and content, which is against the guidelines
  • it is considered a “bad neighborhood”

 

So here is the thing –

  • No one knows if this is going to be a “Google SAPE algorithm update” or if it is just going to be more Penguin/Panda behavior, we are just making a bunch of theories/best guesses in this post
  • There has been talk that this has already happened (March 7), but there have been people saying that it has not

Takeaway

Don’t buy links.  It’s that simple.  If it sounds too good to be true, it is.

Most of the folks out there still using networks are people that think that they are untouchable, people that are naive, or people that just don’t care. It’s a really hard lesson when you wake up and your site is nowhere to be found on the search engines, but unfortunately it is a lesson that many people are going to learn for the first time, and others will learn again.

Patrick Coombe
Patrick Coombe is the founder and CEO of Elite Strategies Llc. Patrick takes a hands on approach to managing Elite Strategies and loves to get involved with technical projects relating to clients inbound marketing needs.
Patrick Coombe
Patrick Coombe
  0 COMMENTS
Search

Leave a Reply

Your email address will not be published. Required fields are marked *

Contact Info

900 Linton Blvd, Suite 104
Delray Beach, FL 33444

Phone: 561-526-8457
Toll Free: 855-353-8730
E-mail: info@elite-strategies.com
Fax: 561-526-8707