This is evidenced by countless websites as well as mega brands such as the Apple iPhone and Microsoft switching their entire look and feel to a “flat” one.
Google’s new logo has basically made the following changes:
I like it, I really do but then again I generally like any kind of innovation.
Modern websites are shedding its 3D and skeuomorphic designs in favor of flatter, minimalistic and thinner designs. Modern website browsers demand simplicity, and older designs with all sorts of drop shadows and other faux 3D elements made websites confusing and difficult to navigate.
Google’s newest logo change is just a reflection of the overall climate of the web.
Google is also ditching the navigation bar across the top of Google’s home page and product pages in favor of a less invasive menu that will drop down when clicked.
We're glad you stopped by. We blog about SEO to contribute to the community, and to help educate those looking to learn more about it.
Part 1 - An SEO's Guide to Tumblr
Part 3 - The value of Tumblr links revisited